Video Production is a key tool for providing an immersive experience when it comes to training. The combination of text, images, and sound holds the attention of the reader and increases engagement far better than other mediums. Humans are wired to connect better when moving images, gestures, and tone of voice combine to create a multidimensional event that employees can experience any time, anywhere, on different devices.
The professionals at Rock Creek Productions know what works because we’ve been providing training-video production for years, including creative development, production, and post-production services to private corporations, government agencies, and nonprofits for more than 25 years. In the past, we have done work for clients including the Air Force, Transportation Security Administration (TSA), the Environmental Protection Agency (EPA), and the U.S. Small Business Administration (SBA). Reach out to learn how we can help with your training video project.
Studies show employees retain only 20% of what they read when training and onboarding uses paper manuals, as opposed to 80% of what they see in a video. Training needs to be efficient, increase productivity, and help employees develop skills for a strong foundational workforce. That training needs to be delivered in a way that trainees understand, and company owners and human resources personnel want them to retain that information.
Training videos may be the right answer when:
New employees need to understand their roles in the organization. Managers want to make sure they are engaged and fully integrated into their organizations’ culture, which is difficult to do when training is on paper.
A paper training manual may content all the right information, but people only remember 20% of what they’ve read after seven days. Videos help ensure that training sticks.
A business or agency may use a lot of jargon or complex processes that are difficult to make understandable without the “show and tell” that video provides.
Training videos solve all these issues and more. Rock Creek has more than 25 years of experience producing training videos for a wide spectrum of businesses. Our team knows the ins and outs of what works to engage employees and maximize retention.
Video training, when done right, can be an incredibly powerful tool. Employees simply have to press or click “play,” and training is made simple. It is also more efficient, and training costs can be reduced by as much as 95% because there’s no travel, no classroom, and no paper materials.
Companies that deliver an exceptional onboarding experience have employees with a high level of job satisfaction, more loyalty, and an average retention rate of 86%. Our experienced team can coach you on how to make the experience both informative and entertaining while showing your company culture in its best light.
Training videos are in our blood. Rock Creek Productions will collaborate with you to make an effective presentation with interactivity, so employees remain engaged and enjoy the experience. We know that people learn best through interactive storytelling and real-life scenarios that leave a lasting impression.
Video training is a fantastic tool to break down complex information by using easy-to-understand visuals. Rock Creek uses 2D and 3D motion graphics to create elements that describe and simplify complicated subjects along with music and sound effects that influence moods and hold attention.
Rock Creek is ready to solve your onboarding and training issues to create and retain the best staff. Please reach out with questions and pricing about training-video production services in Washington, D.C.
Rock Creek has developed expertise in key areas of video production through nearly three decades of delivering for our clients. We have a wide range of core skills, including:
Our years of experience in all aspects of video production have established Rock Creek as reliable experts who deliver training videos that inform, engage, and entertain. Please contact us if you have questions or want to discuss your next training-video project.
Rock Creek Productions has helped clients train, re-train, and retain staff in Washington, D.C., and beyond. We have a proven ability to turn training-video production around effectively and efficiently, on time and on budget. Contact our team for award-winning video production services in Washington DC or Asheville.