Tim Phillips

Having an effective and far-reaching communication strategy is key for any organization, and this especially holds true for federal, state and local, and tribal government agencies.  There is a vital need for government organizations to do more than just transmit information. More so than in any other kind of industry, they have to build trust …

How Video Content Can Help Government Agencies Reach a Larger Audience Read More »

Over millennia, our brains have become “wired for story”—but especially for visual stories. Research shows that our brains can process a single image in 13 milliseconds, about 75 frames per second. That’s why, if you’re an organization seeking to connect deeply and memorably with your audience, customers, and prospects; video is the way to go. …

Most Popular Types of Video Production Across 4 Industries Read More »

From high-quality marketing and promotional spots (or commercials?) to informational programs or training courses, video is the king of online content.  60% of marketers use video content across different distribution platforms for internal and client-facing purposes. Quality video content can be a challenge to produce, however. It is a multifaceted  art and a technical science that requires a diverse skill …

Who Makes Up a Video Production Team? Read More »

Pre-production is the first phase in creating a video, and during this part of the process, the production team outlines the elements they need to take a concept from idea to reality. The pre-production process is the foundation of the creative approach, and if this phase is handled with thoughtfulness, skill, and expertise, the rest …

The Ultimate Pre-Production Checklist for Video Planning Read More »

Video content is prized across many marketing channels, so businesses are scrambling to make more of it. The result is video productions that always leave a wake of extra content. Producers shoot more than they need when creating a video to ensure they have ample material to flesh out their project, and in most cases, …

5 Ways to Leverage Extra Video Content Read More »